Trump Media to Raise $2.5 Billion to Build Bitcoin Treasury Backed by Institutional Investors
President Donald Trump’s social media company takes a bold step into cryptocurrency with plans for a large-scale bitcoin reserve.

Trump Media & Technology Group (TMTG), the social media firm founded by U.S. President Donald Trump, has entered into agreements with institutional investors to raise approximately $2.5 billion. The funds are earmarked for the creation of a bitcoin treasury, according to a statement released by the company on Tuesday.
The planned bitcoin reserve marks a significant strategic shift for the media company and could position it as a key player in the crypto sector. By establishing a digital asset treasury, TMTG is embracing bitcoin as a store of value and signaling its intention to participate in the decentralized finance landscape.
While full details of the treasury’s structure and acquisition strategy have yet to be made public, the funding represents one of the largest cryptocurrency-related capital raises involving a U.S. political figure’s business interests. The move reflects increasing alignment between pro-crypto policy narratives and corporate investment strategies in the United States.
TMTG did not specify which institutional investors are participating in the raise, but the company noted that the capital will be used exclusively for purchasing and holding bitcoin. This development places Trump Media in similar territory as companies like MicroStrategy, which have made headlines for their sizable bitcoin holdings.
The initiative arrives amid heightened interest in cryptocurrency regulation and adoption across the U.S. financial system. Analysts suggest this could also serve to bolster President Trump’s appeal among the growing base of crypto-focused voters ahead of the 2024 presidential election.
Further disclosures about the timing and scope of bitcoin acquisitions are expected in the coming weeks, with financial and regulatory filings anticipated to provide more transparency.
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