Kraken Launches Kraken Prime, a Full-Service Prime Brokerage for Institutional Crypto Clients
Kraken launches Kraken Prime, offering seamless trading, custody, and financing for institutions. Access 90% of crypto liquidity and advanced tools now.
New York — Kraken, the U.S.-based cryptocurrency exchange, has officially introduced Kraken Prime, a dedicated prime brokerage platform designed specifically for institutional investors in the crypto market.
Kraken Prime offers institutional clients a seamless experience by combining trading, custody, and financing into one streamlined platform. Through Kraken Prime, clients gain access to liquidity covering over 90% of the crypto market via more than 20 global venues. The platform’s custody services are backed by Kraken Financial, a U.S. state-chartered bank, allowing clients to execute trades directly and securely.
“Kraken Prime is designed to meet the high standards of execution quality and service demanded by today’s institutional investors,” said David Ripley, Kraken’s co-CEO. “While we may not be first to market, our focus on quality, reliability, and consistency—especially during volatile markets—sets a new benchmark for institutional crypto services.”
The new brokerage platform also provides a suite of advanced features, including asset-backed lending, T+1 credit facilities, sophisticated trading tools, and round-the-clock personalized client support.
Kraken’s launch of Kraken Prime comes in response to growing institutional interest, fueled by asset managers, hedge funds, and corporations increasingly entering the crypto space amid clearer regulatory guidance. The crypto sector’s regulatory outlook has notably improved since January, especially following a change in U.S. presidential administration. Kraken recently had charges alleging it operated an unregistered securities exchange dismissed by the courts in late March, reflecting this shift.
Since its founding in 2011, Kraken has pursued an aggressive global expansion strategy. Earlier this year, it finalized a $1.5 billion deal to acquire U.S.-based futures exchange NinjaTrader and introduced regulated crypto derivatives in Europe.
With Kraken Prime, the exchange aims to further cement its position as a leading global player in institutional cryptocurrency markets.
Also Read: Kraken Rolls Out Commission-Free Stock and ETF Trading in the U.S.
